Who We Are

Justina Rameriz 

Founder/CEO, She Strong Services

Justina Ramirez is a visionary leader, advocate, and the driving force behind She Strong Services. With a deep-rooted passion for uplifting women and children, Justina founded this nonprofit to bridge the gap between emotional healing and practical self-sufficiency.

Her Vision

Justina’s journey began with a simple but powerful realization: true empowerment cannot be one-dimensional. She saw that while many programs offered temporary aid, few addressed the interconnected nature of a woman’s mental, spiritual, and physical health. Justina created She Strong Services to be a sanctuary where healing is holistic and "Woman Life Skills" are the cornerstone of a new beginning.

Her Heart for the Community

As the "owner" and lead heart of the organization, Justina is more than just an executive; she is a mentor and a sister to those who walk through our doors. Her philosophy is built on the belief that when you empower a woman, you empower a family—and when you empower a family, you transform a community.

Professional Path & Purpose

With years of experience in community outreach and a background rooted in , Justina combines her professional expertise with an empathetic approach to leadership. She is dedicated to ensuring that She Strong Services remains a place of integrity, where every woman is seen, heard, and equipped to lead a life of strength and dignity.

"I believe that every woman carries an untapped well of strength. My mission is simply to provide the tools and the space for her to rediscover it." — Justina Ramirez

Sheila Whitefeather

Lead Coach, 

Sheila Whitefeather serves as the Lead Coach at She Strong Services, bringing a unique and profound perspective to her work. As someone who has personally navigated the path from struggle to strength, Sheila embodies the resilience and transformation that the organization champions.

From Struggle to Strength

Sheila’s journey is one of triumph over adversity. Having walked the same difficult roads as many of the women she serves, she possesses an intimate understanding of the barriers—both internal and external—that can hinder growth. Her transition from a participant in the struggle to a leader in the solution is a testament to the power of the "She Strong" philosophy.

The Heart of a Coach

As Lead Coach, Sheila translates her lived experience into actionable wisdom. She doesn't just teach life skills; she shares the tools that personally helped her rebuild her own life. Her coaching style is defined by a rare combination of "tough love" and deep empathy, ensuring that every woman she mentors feels both challenged to grow and fully supported in their healing.

Qualified to Give Back

Now a fully qualified coach, Sheila has dedicated her professional life to giving back to the community that saw her rise. She bridges the gap between where a woman is and where she wants to be, proving every day that your past does not define your future—it prepares you for it.

"I coach because I know the way out. My struggle gave me my strength, and now my mission is to help every woman find the power that has been waiting inside her all along." — Sheila Whitefeather

Ashley Coleman

Accounting Manager, 

Ashley serves as the Accounting Manager for She Strong Services, overseeing the financial integrity and operational health of the organization. Her journey from overcoming personal challenges to managing the company’s finances is a living example of the self-sufficiency and professional excellence that She Strong Services aims to cultivate.

A Journey of Transformation

Ashley’s path to leadership is rooted in her own story of resilience. Having successfully navigated her way through the struggle, she worked her way up through dedication and a commitment to personal growth. Today, she applies that same tenacity to ensuring the organization’s resources are managed with precision and care.

Purpose-Driven Finance

As Accounting Manager, Ashley brings a unique perspective to the numbers. She understands that every line item represents a life changed and every budget reflects a commitment to the community. Her role is vital in maintaining the transparency and stability that allow She Strong Services to continue its mission of uplifting women and children.

Equipped to Lead

Now fully qualified in financial management, Ashley combines her technical expertise with a deep empathy for the mission. She is a vital part of the leadership team, proving that with the right tools and a resilient spirit, it is possible to transition from a place of uncertainty to a position of professional authority and stewardship.

"Managing the heart of our operations through finance is my way of giving back. I know the value of a second chance, and I am honored to help protect the resources that make those chances possible for others." — Ashley Coleman.